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Essentia Revenue Grows 69% in Q1

Essentia Water reports a 69 percent revenue increase in Q1, 2013. Bucking the category trend of seasonality, January checked in as the biggest month in the brand’s 15-year history. In 2012, Essentia outpaced the bottled water category’s 6.7 percent growth by nearly eight times. The brand has experienced nine consecutive years of growth, including in 2012 where the brand’s revenue jumped 53 percent. “Our growth this quarter was driven by velocity, not new distribution or increased levels of merchandising,” explained Ken Uptain, Essentia’s president and CEO. “What is exciting to us and our distributor and retail partners is that these are volume gains driven by consumer demand.”