Category: Ingredients

New Flavors Target Growing Hispanic Population

The U.S. Hispanic population is expected to reach 61.1 million by 2017, according to the U.S. Census Bureau. Rich in diversity, this group has growing potential to influence and inspire flavor trends in the U.S. In order to collaborate with beverage manufacturers to create unique, in-demand and flavorful beverage products, Sensient Flavors’ industry experts have launched a variety of Hispanic-inspired flavors.
 
These include:
 
Strawberry Guava – Bright, fresh, sweet
Ginger Lime – Tart, fresh, warm spice
Chili Mango – Slight heat, juicy, sweet
Hibiscus – Lemony-tart, berry
Lemon Cherimoya – Tropical, citrus notes
Tangerine – Sour, juicy flesh
Horchata – Almond, cinnamon, cream
Pineapple Tamarind – Sweet, tart, juicy
 
“Our customers look to us for on-trend consumer behavior, both on a regional and global basis,” said Bridget Schigoda, consumer insights manager at Sensient Flavors. “Sensient’s presence in Mexico and Latin America, along with our ongoing consumer research, provide invaluable insight into the growing and diverse U.S. Hispanic population and their taste preferences.”
 
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