Top of the Pops

The Pop Shoppe leverages a nostalgic image and a premium, cane-sugar-sweetened formulation to grab share in the growing artisanal soda market.

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No Average 'Joe'

Many have entered the hangover remedy segment; only one is officially licensed by the one of the most successful comedic film franchises in history. The release of "The Hangover Part III" this summer means a big year for Hangover Joe’s Recovery Shot.

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Kids Will Have a Ball

Aqua Ball from True Drinks partners with Marvel and Disney to put the "fun" in "functional" in this line of flavored waters.

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