Headlines

Beverage World presents the latest news from across the worldwide beverage market.

USA Bobsledding Team to Advertise Russian Vodka

Russian alcohol manufacturers are desperately trying to find creative ways to advertise their brands after a new law banned advertising alcohol anywhere other than at the point of sales, such as in stores, restaurants and bars. Putinka vodka found a unique option: Its logo will appear on one of the bobsleds of the United States women's team during the Sochi Olympic Games practice runs. (RBTH Network)

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Beer Industry Boosts the Canadian Economy

The beer economy supports 163,200 jobs across the country, or 1 out of every 100 jobs in Canada, while beer consumption generates $5.8 billion in annual tax revenues for federal, provincial, territorial and municipal governments. (The Sacramento Bee)

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Seattle May Get First Soda Truck

Soda Jerk, a regular fixture at Ballard Farmer’s Market, has launched a kickstarter to fund the purchase of their very own soda truck. As market season winds down owner Cory Clark wants to expand the business and bring the first ever Soda Truck to the streets of Seattle. (MyBallard)

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