Headlines

Beverage World presents the latest news from across the worldwide beverage market.

Coke Teams With USDA to Repair Watersheds

The Department of Agriculture and the Coca-Cola Co. said Friday they will collaborate to restore damaged watersheds on national lands, including one in California. The deal will provide funding to both ongoing and new projects. By 2014, the project aims to return more than 250,000 gallons of water to the national forest system, which provides drinking water for more than 60 million Americans. (Star-Telegram)

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French Expect Small, Quality Vintage

French wine producers said they were expecting a small but high-quality 2013 vintage after violent storms and the coldest spring in more than 25 years afflicted vineyards. (TribLive)

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Scotch Whisky Association Names New CEO

David Frost CMG, director for Europe, Trade and International Affairs at the Department of Business, Innovation and Skills (BIS), the UK Government department focusing on economic growth and trade policy, will take over from Gavin Hewitt when he steps down as planned at the end of 2013.

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Sparse Florida Harvest Sends OJ Futures Higher

Florida's orange crop is looking less juicy than last year, and that is boosting orange-juice futures prices. A U.S. Department of Agriculture survey of groves across Florida's citrus belt earlier this month found that oranges were yielding the lowest amount of juice in three years. More than 90% of U.S. orange juice is made from Florida-grown oranges, according to the Florida Department of Citrus. (WSJ)

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Climate Change Dries up India Tea Production

Along with waning taste, the industry is grappling with diminishing production and reduced prices. High hills and abundant rainfall made Assam state in India's northeast the largest tea-producing region in the world. Now experts say the "ideal climate" has changed - soaring temperatures and fickle rain are choking the once-flourishing plantation industry. (Aljazeera)

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Hello Kitty Beers Make a Splash in Asia

Like many people approaching 40 years of age, it appears Hello Kitty is having a midlife crisis. No, she hasn’t run out and bought a Harley or had a steamy tryst with the plumber (sorry, Mario). Instead, the Japanese pop icon has engaged in a decidedly adults-only undertaking – brewing her own beer. That’s right; Hello Kitty beer is a thing, at least in Asia. (NBC News)

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