BANGKOK: ThaiNamthip Limited, Coca-Cola’s bottling partner in Thailand, is forming a joint venture entity with PT Construction Co., Ltd. a Laos-based company, for the bottling and distribution of Coca-Cola sparkling and still beverages in the Lao People’s Democratic Republic. The new venture will immediately expand the availability of Coca-Cola’s products in the Lao market, to include Coca-Cola, Fanta, Sprite, Minute Maid and Namthip drinking water.
WASHINGTON, DC – The Distilled Spirits Council (DISCUS) announced that one of the U.S. government’s former top alcohol research scientists will head up the industry trade association’s Office of Scientific Affairs and lead a multi-pronged, multi-year enhanced moderation initiative.
An earthy Lodi Zinfandel, a delicate and floral Chenin Blanc from Washington State and a superb sparkler from New York's Finger Lakes were among the top winners at the 2012 American Wine Society Commercial Wine Competition held November 6-8 in Portland, Ore.
ONEHOPE Foundation, the world’s first social impact foundation, says that over $1 million has been donated to partner nonprofits. To date, with donations made from the sales of ONEHOPE Wine, the ONEHOPE Foundation has helped to provide over 125,000 meals for hungry children, planted 19,000 trees in American forests, provided over 1,000 mammograms for women who couldn’t otherwise afford them, given 448 months of life-saving medication for children with HIV/AIDS, and funded 424 hours of behavioral therapy for children with autism.
Despite the increased use of social media by drinks companies to promote their alcoholic beverages, it appears that among consumers of spirits in particular, the advertising is having minimal impact. New research conducted by Canadean Consumer shows that Facebook users who drink spirits rarely follow fan pages created by drinks companies and certainly don’t allow them to influence their purchasing decisions.