September 11-15, 2017


New Seminole Pride Noble Juice Campaign

The Seminole Tribe of Florida, Inc., and W.G. Roe & Sons have launched a “Pure” marketing campaign, the first under their combined Seminole Pride™ Noble® Juice brand. The campaign runs through October 14, 2014, and comes on the heels of an entire brand revitalization, which includes new packaging, a new web site at, a new brand voice through social media, as well as point-of-purchase promotions, product sampling, product education and engagement such as recipes and videos, consumer advertising and publicity with daily sweepstakes contests for consumers. The campaign is found on line at