Headlines

Kvass-Based Soft Drink Launching in U.S.

Pure Ally is introducing Kwass’Up, a malted non-alcoholic beverage, to the U.S. market. Pure Ally says this unusual soft drink, made with only natural flavors, contains less sugar and calories than traditional sodas and sports drinks. "Kwass’Up has been described by testers as “far more refreshing” than typical soft drinks," the company says.