Dr Pepper UK Launches Never-Ending Can App

Dr Pepper has unveiled a never-ending Dr Pepper Facebook app, created by Blast radius, which allows fans to add their own video of them taking a swig from a Dr Pepper or Dr Pepper Zero to create an endless chain. Each users takes the can from the right, sips it, and passes it on to the left in order to create the ‘never-ending can’ effect, with links to good, bad or embarrassing content scattered between the sips. (The Drum)