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Monday, 30 January 2006 |
Coca-Cola Blak combines the taste of the No. 1 soft drink brand with real coffee and other natural flavors. It's a lightly carbonated, mid-calorie beverage designed to appeal to adult consumers. Coke hopes to launch a new category with the brand, an adult product in a carbonated beverage and what it calls "a whole new drinking experience." The company began the global rollout of the product in January 2006.
 Product: COCA-COLA BLAK
Category: Carbonated soft drink
Marketer: The Coca-Cola Company
Packaging: 12-ounce glass
Suggested retail price(s):TK
Varieties: original
Contact information:
The Coca-Cola Company
P.O. Box 1734
Atlanta, GA, USA 30301
Phone: 404.676.2121
Web site: www.coca-cola.com
E-mail:
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