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Thursday, 08 November 2007 |
For the fourth year in a row, Ito En Tea Shop in New York City was ranked as NYC's "best tea emporium" in Zagat's 2008 New York City Gourmet Shopping & Entertainment Guide (formerly known as the New York City Marketplace Guide). The shop has been rated as the top tea shop every year since 2005, according to Ito En (North America), Inc.
Located on Madison Avenue, the Ito En Tea Shop is a haven for anyone interested in tea, whether they are looking for unique accessories or gift ideas, or want to experiment with new tea varieties, according to Rona Tison, senior vice president of corporate relations for Ito En (North America), Inc. Located directly above the tea shop is Ito En's award-winning restaurant KAI, which serves traditional Japanese kaiseki cuisine. Zagat's latest review of the tea shop illustrates why it is recognized again as the "best tea" in NYC: "Ranking as the best tea emporium in NYC, this Upper East Side sanctuary has no peers in its superb selection of authentic Japanese, Chinese and Indian leaves both traditional and exotic, packaged and treated as works of art in a so-civilized boutique space that's also stocked with one-of-a-kind accoutrements; run by one of Japan's premier producers and staffed by sophisticated sorts who can make neophytes experts, it's very expensive but worth it to steep in tea as spirituality." "We are honored to be recognized once again by Zagat as having the best tea in New York City," says Tison. "We hope this reflects our ongoing commitment to introduce and educate consumers on the values and traditions of the tea culture in Japan by providing the highest-quality tea selection and products from around the world." |