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Written by Adrianna Ramirez
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Wednesday, 13 June 2007 |
In response to consumer demand, Hobarama, LLC, the makers of Bawls Guarana, announced the launch of Bawls Guarana Cherry, the company's first flavor addition. Packing the same caffeine kick as the original, thanks to the addition of natural guarana extract from the Amazon guarana berry, the new cherry flavor line is available in 16-ounce textured cans. In an innovative twist, the cans were designed to change color once the beverage is cold enough to enjoy. The white circles on the can become cobalt blue when the drink is chilled to perfection, the company says. Bawls Guarana Cherry will be available in the company's signature bumpy glass bottles, except in red, later this summer.
Product: Bawls Guarana Cherry Category: Soft Drinks Marketer: Bawls Guarana Packaging: 16-ounce can Suggested retail price: $2.29
Website: bawls.com E-mail:
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